content
High-Level approach
to Content Marketing
02: Value Proposition
We will present you with a content strategy based on your valuable feedback and requirements. It’ll be a plan that has clearly defined goals, content creation, and posting schedule as well as a way to measure the results.
03: Implementation
Here’s where the rubber meets the road. We’ll implement the strategy we’ve worked on together and have constant communication with our team as far as what’s working and what needs adjustment in our content strategy.
04: Measurement
Monthly reports and phone calls with you to discuss progress, any hurdles, and or changes that we’re planning on making to optimize the strategy based on feedback from data collected.
Content Marketing Components
Clearly Defined Target Audience
Understand your audience so you can clearly define their needs, interests, and pain points. Furthermore, find out what their preferred channels and type of content are.
Set Clear Goals/Objectives
A strategy needs to have clearly defined goals for how content will be produced and shared to help build brand awareness, drive traffic to your website and generate sales or leads.
Content Themes
These are themes or topics to be covered in the content you'll produce. Make sure the topics are closely aligned with your target audience and also support your overall goals and objectives.
Content Distribution Plan
A content marketing strategy should outline how content will be shared. Part of the plan is to have a well-made website, optimized social media accounts, and email marketing strategies in place.
Measurement & Analysis
Track everything. Data from your marketing efforts is key to understanding what changes or adjustments are needed for optimal performance.
Consistency & Frequency
Having a regular content creation and publishing schedule goes a long way to establish trust and credibility with your audience.
Let's Start
We need your information and a little bit more about the project to begin.
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Still Have Questions?
Here are some of the most common Q&A regarding website design.
Absolutely. By requirements gathering, we refer to what you know you need for your operations. Our team will consult you and present various options once we learn more about what’s important to your business first.
Yes we are. Most of our design team, content writers, and developers reside in the U.S.A. We do have outside teams as well based in the Philipines, Armenia and India whom we’ve successfully completed many projects for many years. Having a diverse team helps us to better provide support and optimal solutions based on our client’s location in the world.
Yes of course. We encourage you to do all of the change requests during the wireframing and designing stages. Once we ove to development phase, major changes will only delay and possibly increase the cost of the project for you. But, yes you still can make changes in every stage, especially if it’s a critical change.
If we’re to host and support the website after it live, then we offer 24/7 support via phone, email and live chat service from our website. We have various hosting and support plans available, please speak with our team for details.
We do not believe in long-term contracts. You are welcome to sign up for our month-to-month hosting and support plans if you wish. We do offer discounts if you pay 6 mo. or 12 mo. ahead of time but it is not a requirement. If you’d like to terminate working with us, please do email or call us with that request and we’ll help you migrate even to a new provider of your choice.