SEO Strategies

Get your brand to rank on page one of Google as well as AI search platforms like ChatGPT, Perplexity, Claude, and Gemini!

Local and National SEO

SEO Strategies

What is SEO and What Does It Include?

This is not an all-encompassing list, but it does cover the key areas of SEO that make a difference once implemented.

SEO Basics

Setup of your Google Analytics, Search Console, Bing webmaster tools. Generating and submitting your site map, creating a robots.txt file, and making sure your website is indexed by Google, to say the least. Although there are more tactics, these are the basics.

Technical SEO

Steps to make sure your website uses a secure connection. We then find and fix crawl errors, broken links, and duplicate versions of your website. Furthermore, we ensure that your website is mobile-friendly (responsive), is using SEO friendly URLs, and has structured data.

On-Page SEO

Find, fix, and improve tags, meta descriptions, and overall content on the page. Internal and external links will be checked & improved. Images will be optimized to have ALT tags, proper size, and the creation of WebP versions. There's more to it but this is the core of it all.

Off-Page SEO

Analysis of your competitor's links, finding new link building opportunities, and setup of your Google My Business profile. We will look for and find any mentions of your content or website that has no link back to your website and add it. Backlinks are very powerful if done properly and with the right partnerships.

Keyword Research

This is one of our favorites. We'll identify your competition, find your most relevant keywords to use, and create a strategy of how to rank for those keywords. This research includes identifying the questions your customers as online and making sure your keywords and content are answering those questions in detail.

User Experience

This is kind of obvious but we want to include UX (user experience) here because all of your SEO efforts come down to user experience. Your users should and must have a good experience while on your pages. Google will reward you for that good experience and ding you for not paying attention to it. So, yes it's that important.

SEO Pricing Breakdown

This is not an all-encompassing list, but it does cover the key areas of SEO that make a difference once implemented.

Local SEO Services for Service Businesses

Show up where it matters most—when customers nearby are searching for you.

If your business relies on local customers, your Google Business Profile (GBP) is one of your most valuable marketing tools. But if you’re not showing up in the top local results—or worse, buried below competitors—you’re missing out on high-intent leads ready to call, book, or visit.

Our Local SEO services for service businesses are designed to help you dominate your local market by:

  • Optimizing your GBP for maximum visibility in Google Maps and local search
  • Enhancing ranking factors like reviews, service descriptions, and photos
  • Tracking performance and competitor activity so you can stay ahead

Start with a free audit to see where you rank in different parts of your service area, how you compare to your competitors, and the exact opportunities you have to outrank them.

Before & After: Local SEO Ranking Coverage Improvements

Visual showing ranking coverage improvement (red/orange to green) for a client’s GBP.

How Local SEO Helped [Client Name] Increase Calls by 72% in 90 Days

Case study-style review from a local business praising increased calls, leads, and visibility after Local SEO work.

Most businesses start to see movement in 4–8 weeks once GBP fixes, category tuning, listings/citations, and reviews are in motion. Competitive markets or multi‑location brands can take 3–6 months to lock in top‑3 Map Pack visibility.

Yes. We manage Local SEO for service businesses across the U.S. Our playbook covers single‑location, multi‑location, and franchise models with location pages, GBP profiles per location, and area‑based rank tracking.

Relevance (categories, services, descriptions), Proximity (where the searcher is), and Prominence (reviews, citations, photos, updates). Execution-wise: primary/secondary categories, reviews with keywords, consistent NAP, services, products, photos, and steady posting all move the needle.

Absolutely. We configure your GBP as a Service Area Business, optimize categories/services, and build city‑and keyword‑based relevance. You don’t need to show your address publicly to rank in your service area.

GBP optimization, category & service buildout, review strategy, listings/citations, photo & post cadence, spam/competitor checks, location page SEO, and rank tracking by grid so you see coverage improvements over time.

Click the button, enter your business info, and get a maps heat map + issue report showing how you stack up against local competitors and what to fix first. No obligations, no credit card.

We report on Map Pack rankings by grid, call & direction taps, website clicks, and conversion lift. The goal: more qualified inbound calls and bookings from local search.

Connect with us for a free consultation

We would love to understand your business, customers, and the services or products you offer. 

Once we begin working together, one of the first things we do is an SEO audit of your website to create a baseline.

A cool $1,500 value for Shopify brands, with deep insights on how your competition is eating your lunch and what to do about it.